DREAM VR PRESS RELEASE
Euronews partners with The Dream VR to publish 360° content on Smart TVs worldwide
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Lyon / Madrid – 22 January 2018 – Euronews, the pioneer international news room in the production of immersive video reports, partners with The Dream VR, the only technology provider in the world able to broadcast 360º content on connected TVs.
A selection of Euronews’ best immersive content is already available via a dedicated channel on The Dream VR app and fresh content will be up loaded as it is produced.
Euronews is the first news media to partner with The Dream VR, joining over 150 channels,with content from Disney, Sony, Universal, Univision and leading soccer clubs around the world.
The partnership also includes monetisation of Euronews’ 360º videos via display advertising.
Euronews was the first international news room to fully incorporate 360º video news in to its production work flow in 2016. Today, this cutting-edge publishing platform reaffirms Euronews’ position as a leading innovator in Europe when it comes to immersive journalism.
The Dream VR team is located in Madrid, Barcelona and Miami.Its VR app has 2 million downloads and is available on every major 360º and VR platform including Samsung Smart TV, Appel TV, iOS, Android, Google Daydream, Oculus Rift, Samsung Gear, HTC Vive, Topying, Pico and coming soon to PSVR.
Albert Palay, CEO THE DREAM VR
"THE DREAM VR is extremely glad to be able to have Euronews as a partner, the latter being the biggest news player in Europe,with growing potential and influence around the world thanks to their recent partnership with NBC News.This collaboration gives us the chance to have great up-do-date content of general interest,which will attract a varied and high standard public"
Thomas Seymat, VR & immersive journalism editor, Euronews
“Reaching new audience is the Euronews immersive journalism team's aim in 2018.We are very pleased to benefit from the innovative and exclusive worldwide solution from The Dream VR to allow smart TV viewers to live a unique experience of international and European news.”